Influencer Marketing: The Mega vs. Micro Dilemma
This week, we’re exploring a key strategy that can make or break your e-commerce promotions: choosing between mega- and micro-influencers. Both have their unique strengths, but leveraging them effectively can amplify your brand’s reach and impact. The Basics: Mega-Influencers vs. Micro-Influencers Mega-influencers are the celebrities of social media, often boasting millions of followers. Their massive […]
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